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A Robot Wrote This Blog

When I first read about ChatGPT and its ability to spit out things like blog posts and ad and email copy in seconds, I was skeptical. As someone who writes content for a living, I was nervous. How is this going to change my job? Can a robot replace me? I saw it as a potential threat, rather than an opportunity. So, I decided to put it to the test. I asked an AI tool to generate three myths and facts about using AI tools to write marketing content. Then, I asked AI to write a blog about it. Here’s what it gave me—completely unedited:

Input: Write a blog covering myths versus facts on using AI tools (like ChatGPT) to write marketing content (such as social media content and blogs).

Artificial Intelligence (AI) tools have become increasingly popular among businesses seeking to create marketing content more quickly and efficiently. AI-driven tools like ChatGPT can help streamline the process of creating content, but many people still have misconceptions about how these technologies work and what they can do. In this blog post, we’ll explore the myths versus facts of using AI tools for marketing content creation.

Myth #1: AI tools cost too much money

Fact #1: While some of the more complex software packages may be costly, many modern artificial intelligence products are surprisingly affordable and offer great value for the price. This means that even smaller organizations or startups with limited budgets can take advantage of these systems without breaking the bank.

Myth #2: Artificial intelligence will replace human jobs in the future

Fact#2: Although there is no doubt that some roles may be replaced by automated processes in the future, there will always be a need for human creativity and innovation when it comes to marketing content creation. For example, although an AI tool may generate a compelling headline or article body copy, it will never be able to fully capture the nuances of human expression or connect with an audience on an emotional level in the same way a person can. This is why it’s important for businesses to remember that although they should certainly consider leveraging AI technology where appropriate, they should also recognize its limitations and continue to employ skilled writers to produce their most important pieces of marketing material

Myth#3 – You don’t need any special skills or knowledge to use an AITool

Fact#3– While it’s true that many modern artificial intelligence technologies are designed with ease of use in mind, having at least a basic understanding of coding concepts and artificial intelligence principles can go a long way towards getting the most out of these systems. Additionally, having some knowledge about SEO best practices or language processing techniques may also prove useful when using analysis tools such as ChatGPT for content optimization purposes.

In summary, there are several myths surrounding using artificial intelligence tools for marketing content creation but armed with the right information businesses can leverage these technologies effectively while ensuring their output meets their standards for quality and relevance. By taking advantage of these systems appropriately businesses can save time while producing engaging material that resonates with their target audiences


It’s me again (the human)!

A few things stand out to me about this AI written-blog. First, it lacks a personalized touch, even with the small stuff. Notice there’s no links? It might know all, but it can’t pull direct links from internet articles and embed them in the post. There’s also small formatting and punctuation issues throughout. Next, AI is just a tool, not a replacement. This blog and its content are fine, but it sounds more like an essay than a blog and the content isn’t exactly groundbreaking. It can’t replace the creativity and originality that comes from humans, especially when writing for a targeted audience.

That said, it can be useful to lay the foundation for your content. Using AI can make us more efficient, and possibly better at our jobs. It’s not a threat, it’s a partner. AI has its limitations. There’s lots of room for improvement with AI, but it still has a long way to go before robots take over the world.


About the author

Rachel Hallum is a Digital Coordinator at Saxum.