Is Saxum an ad agency? A PR firm? A digital shop?

The future of marketing communications is integration – blending traditional and emerging techniques to maximize the effectiveness of marketing strategies. At Saxum, integration is reflected in everything we do. We have the ability to adapt seamlessly to any client in any industry, pursue any audience, scale to any project and any budget and achieve any objective.

We use bold methods.

We get bold results.

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We bring bold perspective.

  • Diversity in Design Blog Header Graphic

    How Design Impacts Diversity

    Here at Saxum, we embrace diversity. We also know that diversity itself is a spectrum that includes ethnicity, race, religion, gender orientation and more — and we have also come to associate diversity with how people work and how people think. From people that are detail-driven, to the big-picture thinkers, from designers to accountants, everyone here is different. Every day and every hour at Saxum, we work toward finding ways to foster a more inclusive environment that acknowledges and invites diversity into our conversations, our work, our problem solving and our lives. Diversity and inclusivity are inexorably linked. Design, as with any profession,…
    AUTHOR cmunns CATEGORY Creative, Industry Expertise, Tips and Tricks
  • Get on Board Graphic-02

    Get on Board

    Through our work with dozens of nonprofits across the country, we have had the chance to work with numerous boards of directors and trustees. From Fortune 500 corporations to universities, we’ve seen (and worked with) them all. As the third party hired to address a specific communications need, our work often requires the buy-in of a board. With success often hinging on the approval of a board, we have gained valuable insight into successful partnerships and the importance of having an effective and engaged board. Define your Board While legal guidelines require many organizations and institutions to have a board,…
  • Graduation Blog 2

    Build Your Professional Foundation

    Toss your cap and raise your glass. Graduations are here, and so is summer internship season. It’s an exciting time of year, but also one that can be stressful for seniors going into their post-graduate careers, and anyone who is looking for a summer internship. Here are a few reasons why internships are important in helping you take that step from classroom to board room: Build a foundation. Not only do internships assist in fine-tuning and expanding the skills you have learned in class, they also teach important work-habits such as how to work in a collaborative environment and interact…
    AUTHOR Micaela Benedetti, Intern CATEGORY Industry Expertise, Tips and Tricks
  • Working mother, juggling, work life balance

    How an agency prepares you for parenthood

    Mother’s Day is right around the corner and I can’t help but reflect on my role as a mother. Some days I knock it out of the park and others, I wish I could get a do-over. Oddly enough, working at an agency has helped shape me into the parent I am today. I’ve found many similarities to the culture at Saxum and my approach to parenting my two-year-old daughter (and sometimes for my two teenage stepsons). Ask why From answering why our dog won’t play with a light saber to why it is safer for her to ride in…
    AUTHOR cmunns CATEGORY Marketing, Team
  • Measurement, evaluation, KPI, marketing

    Does it Work?

    Earlier this week, a few Saxumites and I met with a prospective client to go over a campaign we were pitching to them. About halfway through the presentation, the prospective client said, “This is all great, but does it work”? It was a great question. At that moment in the presentation, we were talking specifically about the social engagement portion of the campaign. He went on to say that he doesn’t value “likes” or “impressions” like some other agencies have used as proof that their campaign ‘worked.’ No, he was looking for more than that. He values measuring whether collectively…

We love bold brands.

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Saxum is an equal opportunity employer and believes a diverse workforce is a key to understanding the many audiences we seek to reach for our clients.

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